WHAT MAKES PEOPLE GO TO SOME PLACES?
OR, HOW CULTURAL VALUE INFLUENCES PEOPLES BEHAVIORS.
This is, certainly, very common in many places all over the world. Travelling people fell attracted to natural sites, monuments and entertainment places. Local residents are attracted to places they know better and where they can meet friends.
Knowing this, we may ask what takes people to line up, during a cold morning, at the front of Café Central, in Vienna (Austria), and wait long minutes before going inside and have a coffee or something else? Is the coffee that much better? Or, are the cakes or any other product so unique that deserve such sacrifice?
That is not important to those who line up outside the Café Central, or on many other places in the world, except when there is a need for feeding themselves and there is no other place to do so.
What is relevant in the decision process of waiting on line to go inside this particular place is the “cultural value” that such experience can provide.
Many products, services and events have such cultural value in themselves that they take people to behave in some fashion, which is not questioned.
If we look back in history, we can find that most events in the past where the result of some sort of “cultural movement”, not of any logical or resonating decision process.
Now a days, after a period of several decades of reason and individual independence, we are going back to a new period of following the “main stream”, or in other words, of following the (imposed) culture.
Future will tell us where we will end up!
Knowing this, we may ask what takes people to line up, during a cold morning, at the front of Café Central, in Vienna (Austria), and wait long minutes before going inside and have a coffee or something else? Is the coffee that much better? Or, are the cakes or any other product so unique that deserve such sacrifice?
That is not important to those who line up outside the Café Central, or on many other places in the world, except when there is a need for feeding themselves and there is no other place to do so.
What is relevant in the decision process of waiting on line to go inside this particular place is the “cultural value” that such experience can provide.
Many products, services and events have such cultural value in themselves that they take people to behave in some fashion, which is not questioned.
If we look back in history, we can find that most events in the past where the result of some sort of “cultural movement”, not of any logical or resonating decision process.
Now a days, after a period of several decades of reason and individual independence, we are going back to a new period of following the “main stream”, or in other words, of following the (imposed) culture.
Future will tell us where we will end up!
